Faced with the constant threat of rising costs and low margins, executives are doing everything they can to survive. Initiatives that reduce costs, maintain cash flow and eliminate debt are now focal points for companies trying to cope with the current market. In many cases, CEOs are under serious pressure to deliver targeted benefits in a relatively short amount of time.
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CEOs from around the globe recently touched on how important it is for senior executives to be able to predict a future state that not only rewards investors, but also lays the foundation for a strong customer base. The decision to move in any given direction should be unanimous. Otherwise, the chances of successfully driving necessary change initiatives are greatly diminished.